My name is Neha Balse, and I'm a UX designer with experience designing web applications (and cakes too!)
I'm passionate about empowering users to make informed decisions through effective data organization and helping them tackle technical processes regardless of their knowledge level.
My early experience in customer support shaped my design perspective, emphasizing the importance of intuitive solutions for user pain points. With 8 years in fast-paced startups, I've honed my ability to prioritize user needs while balancing engineering constraints and evolving product requirements.
I got my start in design almost a decade ago making custom cakes, and found that UX hits a familiar sweet spot between building a user-centered product and creating art.
Outside of work, you can find me in the kitchen trying out new recipes, dabbling in photography, or planning my next trip (18 countries and counting!). I’m always keeping an eye out for creative inspiration that I can play around with and give my own spin.